September 25, 2015

Dear Astro-Med Customer:

I am pleased to announce that Astro-Med, Inc.’s management and Board of Directors have decided the company will begin doing business as AstroNova on a worldwide basis, effective today.

Since divesting our medical company several years ago, it became clear that a new name would be essential to effectively communicate our strategy. The name AstroNova fits our strategy well. “Astro” references our strong roots in the aerospace business.”Nova” comes from the Latin word “novus,” meaning “new.” Our new brand signifies that we are maintaining our traditional strengths in aerospace and test & measurement, plus expanding our presence in product identification and other new areas where we can apply our data visualization technology. A new tag line, “Bright ideas. Realized.”, will accompany our new logo.

The Company’s business includes:

A new website is live at that describes the company’s strategy,products, and operations. The company’s shares will continue to trade on NASDAQunder our official name, Astro-Med, Inc., using our present ticker symbol, ALOT.

Please be advised this does not change your relationship with the company in any way,and this brand transition will not have an impact on you as a customer. Continue to use your present purchasing channels and work with your existing sales representative. Any questions concerning the brand change should be directed to Jon J. Lee, National SalesManager – Test & Measurement at 877-867-9783 ext. 397.

Gregory A. Woods
President & Chief Executive Officer

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